About Us


Our Story

Visual ID delivers efficient brand control using a simple, user friendly interface. Our systems are utilised daily by over 4,000 businesses throughout Ireland and beyond. Our cloud infrastructure is flexible, robust and fully scalable, providing virtually unlimited capacity.

Operating out of its Dublin Headquarters, Visual ID develop cloud applications for the retail and service industries. These applications allow clients to securely Store, Distribute, Approve, Produce and Edit all types of marketing materials online. With powerful data integration modules, we deliver compliant marketing content for all media outputs, managing some of the more challenging logistical issues of brand and trading management. Our applications also include product ordering, seamless posting to Social Media and our own innovative screen player with seamless content update.

Visual ID's client list includes many of the best know brands in Ireland.



Your marketing assets are valuable and Visual ID gives you complete control at the click of a button.


Using Visual ID guarantees brand compliance throughout your network.

Cost Savings

Our customers have made enormous savings year on year thanks to the cost effectiveness of Visual ID applications.

Visual ID do things differently

All our software is handcrafted by our developers in the engine rooms of Visual ID. We do not buy in third party software packages to resell them, because then our loyal customers would not get the same support we can offer with our homegrown product.

For more than 10 years we have listened to our users and we continue to improve our products every day. Contact us to find out how we can help you!


Our Team

David Mc Donnell


Pier Kuipers


Yvonne Greenalgh

Account Manager

Marion Lynam

Account Manager

Shuaijun Zhang

Senior Developer

Pankaj Goyal


Helen Mc Donnell